Gedalio Grinberg acquires the Concord Watch Company SA and incorporates it under the North American Watch Corporation, headquartered in New
Delirium I is launched, generating headlines worldwide as the flattest analog watch ever made. With a case only 1.98mm deep, it is the
watch ever to achieve a total thickness of less than 2mm. This launch marks the beginning of a global trend for elegant flat watches.
Continuing in its quest for breakthrough design, the brand introduces the Concord Mariner, the watch that launched the sport elegance
category. Concord also expands its remarkable Delirium line with the world’s thinnest skeleton and ladies’ watches, and the first watch to break the 1mm
thickness barrier, setting a new record.
Launch of Delirium II, the world’s thinnest skeleton watch at less than 1.5mm thick, soon followed by Delirium III, the most slender ladies’
the world with a total surface of less than 65 % of that of the men’s watch.
Before the year ends, Concord breaks through the 1mm barrier with the 0.98mm Delirium IV, establishing a new world record for the world’s slimmest
Introduction of the Concord Mariner: a breakthrough design that unites the functionality of a sports watch with the refinement of a dress watch, launching
sport elegance category.
Concord creates a new leadership collection, the Concord Saratoga. An elegantly sporty style designed with an attention to detail that
it an artistic masterpiece of symmetry, Saratoga is a perfect illustration of the root meaning of the word "concord": harmony.